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Engagement Ring Shopping Tips for Guys: Your Jeweler Can Help!
Feeling ready to pop the question to the love of your life but not so ready to find her that unforgettable ring? You’re stuck because you don’t want to ask your girlfriend or her friends or even her family because you don’t want to risk ruining the element of surprise? Fear not, lost men! Your local jewelers can help!
Here are some tips from our friends at Continental Diamond in Minneapolis, a premier Uneek Jewelry retail partner and an institution in their own right (Minnesota Bride Magazine named them “Best Jeweler” for 8 years in a row):
Channel Her Style
In finding the perfect ring it is important to keep your future fiancee’s personality in mind; they are the one who will be rocking the ring for years and years to come. It is more than just the jewelry she loves; get a grasp on the clothing style she has, as well. Continental Diamond’s expert saleswomen Laurel states, “In helping a customer to identify his future fiancee’s style I usually ask him to tell me about the jewelry that she loves to wear. In addition, hearing about her clothing and shoes help me to pin point her style.”

Guidance
When you walk into your local jeweler, you may seem to feel overwhelmed. Perhaps you aren’t exactly sure if she is a gemstone girl, a marquis diamond girl, or a vintage ring girl. Another Continental Diamond rock star Kim values her customer’s trust and doesn’t see a sale as just a mere sale, “I’m always honest and sincere with my customers; I won’t tell a customer something just to get a sale because trust is very important to me, our company and most importantly to our customers. I spend a lot of time listening to a customer before attempting to determine their style.” When offered guidance from a sales representative at your jeweler’s, it is crucial that you are communicating and listening to each other in order to find the perfect match.

Paint a Picture
One of Continental Diamond’s Custom Designer, Ashley W., says, ” I try to narrow down her style by asking questions such as: Can we look at her Pinterest board? What does she do for work? Tell me about her interests outside of work? Where are some of her favorite places to shop? The answers to these questions give me a really good idea of whether she prefers a more classic and conservative style or more whimsical, etc.” The more information you can give when shopping for a ring, the better. By telling stylists and sales personnel about what makes your future wife unique, it will help them match the ring that sings her name. As we know, this is an important investment and the more we know, the more we can find the perfect match.

Finding a ring can be a job in it’s own, but your local jeweler is always there to help. Help them help you by answering as many questions as well as giving them insights on what makes your future bride so amazing to you.
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