What is a Jewelry Trunk Show
In the fashion and jewelry industry, a “trunk show” is a retail event where the designer, or a representative they send, visits a local boutique in person, bringing along trunks filled with exclusive and new pieces and entire collections of their designs. These events only last for a limited time; a trunk show could last anywhere from a few hours to a couple of days, depending on how the boutique hosting the trunk show has planned its event. There are several types of trunk shows. The most popular are bridal trunk shows featuring wedding gowns, handbag trunk shows for designer purses, and jewelry trunk shows featuring collections from fine jewelry designers.
Benefits of Attending a Fine Jewelry Trunk Show
While there are many different reasons to attend a jewelry trunk show, here are the five we consider to be the most beneficial ones:
- Jewelry trunk shows offer an exclusive opportunity to see a broader range of the jeweler’s collection in person. Designers, or the representative they’ve sent, will usually bring entire, complete collections with them and brand-new pieces that haven’t been made available on the market yet. This allows you to purchase designs that aren’t usually in stock or available from your local boutique and haven’t even become available anywhere. If you’ve fallen in love with a piece you discovered on social media or a website, like this Uneek Emerald Diamond Fashion Ring, imagine the thrill of seeing it sparkle in person. By attending a Uneek Trunk Show, you can do just that.
- Seeing entire collections and new exclusive designs in person is an incredible perk of attending a jewelry trunk show. Still, an even better benefit is getting to try them on! Trunk Shows provide the exciting chance to wear a brand new piece of fine jewelry very few have ever seen, let alone tried on. This in-person experience can also help you feel confident in your purchase. The way a piece of jewelry looks is important and is usually the first thing that draws our attention to it, but there is another thing to consider when choosing fine jewelry, and that is how it makes you feel. If you’ve been thinking about engagement rings and have begun searching for the right one, you’ve likely only been able to base your opinion on looks alone. This Uneek Emerald-Cut Diamond Three-Stone Engagement Ring is spectacularly stunning, but by attending a Uneek trunk show, you’ll have the chance to experience it beyond looks. You can try it on and experience the way this ring makes you feel – treasured, loved, and luxurious, and you would have never known that by just looking at it. That experience is one of the greatest benefits of attending a jewelry trunk show.
- Another unique opportunity you’ll have by attending a jewelry trunk show is meeting the designer! Talking one-on-one with the person who designed the pieces or someone close to them with a high level of knowledge and expertise is something that not only benefits those there to buy jewelry but it’s something the designers look forward to as well. Feedback is essential, and trunk shows are their chance to hear from customers and learn what they love or would like to see in their following collection. Also, Uneek offers custom designs – at a trunk show, you could have a face-to-face conversation with the designer about a custom idea you’ve had in mind and hear how they can turn your vision into a reality!
- This benefit might be the most practical reason for attending a fine jewelry trunk show: boutiques hosting fine jewelry trunk shows frequently run exclusive promotional incentives that are only available for a limited time of the trunk show. You can take advantage of limited-time offers by attending the trunk show and making your purchase then and there.
- Trunk shows are fun and are great to attend with friends! Often, there will be light appetizers and drinks, and the atmosphere is personable and social. It’s more than just a “shopping experience”; it’s designed to feel more like a fun party, showcasing exclusive designs from a fine jewelry designer.
Make the Most of Your Jewelry Trunk Show Experience
Now that you know the benefits of attending a jewelry trunk show, here are some helpful tips regarding what to bring to ensure you take full advantage of everything a jewelry trunk show has to offer while you’re there. First, fine jewelry trunk shows are meant to be a classy kind of fun. Be selective about who you want to invite along; less is more in this setting. Consider only inviting a couple of other friends who you feel will help you make good choices and will also enjoy some sophisticated fun.
Since all trunk shows only last for a limited length of time, it’s also important to come financially prepared to purchase; you won’t have the ability to place anything on hold, and you also won’t receive the limited-time promotional incentives that are offered exclusively during the trunk show event if you wait to buy.
Researching the designer and looking through their website and social media feeds before arriving at the trunk show is also a good idea. This will give you an idea of styles and specific designs you want to look for at the trunk show, and if you have any questions about those pieces, write them down and bring them with you since you will have the chance to have them directly answered by the designer or their expert representative!
Suppose you’re attending the jewelry trunk show and looking for the perfect jewelry for an upcoming special event. In that case, another helpful tip is to bring any other items you already have for that event to see what pieces will work best. For example, if you are looking for earrings for your wedding day and already have your veil or headpiece, bring that with you and try them all on together to see which look is the one you love most. Or, if you’re hoping to find a necklace to wear for a special occasion and you already have your dress, bring along a picture or fabric swatch to get a better visual image of how it will work with the neckline of the gown or the color you’ll be wearing.
These tips to help you prepare are an excellent way to ensure you have a great time making the most of your jewelry trunk show experience. Now that you have a good understanding of what is a jewelry trunk show and you’re confidently prepared to make the most of it, it’s time to attend one and experience gorgeous pieces like these up close and in person:
Uneek Emerald Green Tourmaline Diamond Pendant Brooch
Uneek Diamond Fashion Ring
Uneek Gatsby Charm Diamond Bracelet
How to Attend a Jewelry Trunk Show
Some trunk shows are only open to a select group of guests, some may simply require a call-ahead reservation to attend, and some retailers choose to offer trunk shows that are more of an open house style, available to walk-in customers throughout the trunk show they have planned. Boutiques often promote trunk show events, and keeping an eye out for those announcements is an excellent way to know how you can get on the list of attendees, or you can ask your local retailer if they have any trunk shows planned and how you can attend.
For more information on how you can attend an upcoming Uneek Fine Jewelry Trunk Show, visit Uneek’s Where to Buy page to connect with one of the jewelers listed in your area.